Electronic Commerce

 
 

 

 

 

 

 

 

 

 

 

  Why the Hype?

There is a huge amount of hype that surrounds e-commerce. Given the similarities with mail order commerce, you may be wondering why the hype is so common. Take, for example, the following quotes from http://www.mahoneyinteractive.com/800.htm
  • "On the retail side alone, Forrester projects $17 billion in sales to consumers over the Internet by the year 2001. Some segments are really starting to take off." --Forrester Research, "Content and Context..," DMA Insider, Spring 1998.
  • "Worldwide business access to the Web is expected to grow at an even faster rate than the US market--from 1.3 million in 1996 to 8 million by 2001." --O'Reilly & Associates
  • "Home continues to be the most popular access location, with nearly 70% of users accessing from their homes...almost 60% shop online. The most popular activities include finding information about a product's price or features, checking on product selection and determining where to purchase a product." --Intelli Quest Information Group, Inc., WWITS Survey

It has been a long time since a single issue across so many industries was as often discussed; yet poorly understood, as e-commerce. In spite of the hype and much publicized failures, e-commerce is continuing to revolutionize nearly all businesses, from Banks to coffee shops.

 
 
 

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 Enterprise Application Integration (EAI)